Toyota launches Hiace Cargo for P1.1M

Toyota Motor Philippines has launched a new utility van with the  addition of a cargo variant. 

The Hiace Cargo is everything customers love about the Commuter except that now, it transports load instead of passengers. 

By providing a seat-less option, the Hiace further expands its service to more industries.

In 2019, Toyota Motor Philippines introduced the Full Model Change Hiace with the addition of Super Grandia Elite, and GL Tourer variants to cater to a more luxurious markets. 

Meanwhile, the Commuter variant continues to be the staple people-mover used as company shuttles for private use, and UV express to serve the public.

Overall, the variant line-up expansion, backed by the Toyota standard of quality, durability and reliability, plus a host of new comfort, convenience and safety functionalities made it the preferred choice in the utility van segment. 

As of May 2020, the Hiace holds 66 percent market share. But Toyota recognizes the need to transport cargo as well as people. 

“TMP in pursuit of providing for the needs of the market, it has introduced the Hiace Cargo to cater to customers who have requirements to transport load in a safe and secure way. It is also timely as we are also able to cater to the needs of

the market for goods transfer during this pandemic situation,” Sherwin Chualim, Toyota Motor

Philippines first vice president for Vehicle Sales Operations said. 

“The Philippines is the largest Hiace market outside Japan. We want to continue expanding our Hiace line-up for more versatile use,” he added. 

The Hiace Cargo retails at PHP 1,101,000.00 this July.

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