Globe Telecom Inc.said it  remains optimistic that strong data demand will continue for the rest of the year as more sectors of the country embracing the new normal. 

“Data continues to be a bright spot for business, as demand remains strong and steadily growing. Especially at this time of pandemic  internet access serves as a lifeline for many Filipinos,”  Ernest Cu, Globe president and chief executive said. 

“People use the internet to do work from home, conduct business, make payments, and homeschooling, among others. We expect this trend to continue until the rest of the year,” he added.  

While most companies are reeling from the economic impact of the COVID-10 pandemic and its resulting quarantine protocols and travel restrictions, mobile data revenues turned in P35.8 billion in the first six months of 2020.

 As more customers spend their time online, whether because of work at home schemes or simply using the internet for business, entertainment and online learning mobile data traffic soared by 45 percent to 1,106 petabytes.

Globe’s home broadband business also boosted Globe’s efforts to absorb the impact of the pandemic by turning in P12.5 billion or a 19 percent surge compared to the P10.6 billion mark it posted in the same period of last year. 

Its Home Broadband subscriber base reached nearly 2.9 million and will continue to grow as more households gear up for working and learning from home and more are expected to follow suit as public schools reopen in October.

“The potential of home broadband remains a source of inspiration for us. This segment is largely untapped so there are a lot of households that are looking to be   connected. We hope to fill this demand with our aggressive network roll out in the second half  not only in urban areas but even in provinces all over the country,” Cu said.